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About Us

As a newborn, my son suffered from allergies and sensitive skin from day one. Being a new mum is challenging enough without the added complications of finding clothes he could be comfortable in and products that we could safely use. Indigo & Lellow was born out of my own experience with my son, coupled with my lifelong love of retail.

At Indigo & Lellow we take pride in providing beautiful baby clothing that is gentle on baby’s skin without sacrificing our values on sustainability and respect for our world. We’re consciously making decisions on a social and environmental level which all help our products become more sustainable. Organic, sustainability and reducing waste is very important to us.

We use GOTS certified organic cotton in our range where we can as it is kind to sensitive skin. It’s luxurious, super soft and most importantly does not have any toxic chemicals included. We’ve designed our collections to work with each other to try and slow down this fast fashion cycle and stop people thinking of fashion as a perishable item. As well as being practical, our prints are gender neutral so the clothes can be used again and again and passed down. The changes we are making and will continue to make on a social and environmental level are all helping to make the clothes we make more sustainable in the future.

Give your baby and the environment the care they deserve with Indigo & Lellow.